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Brandfuel has delivered Google’s annual thought leadership event Zeitgeist since its inception 14 years ago

The exclusive, invite-only gathering at The Grove Hotel hosts 240 business leaders, politicians, actors, influencers, and musicians over two-days.


A place where attendees could escape the relentless noise and chaos of MWC, where they were encouraged to wander and explore.

The welcome reception and the celebratory gala dinner both take place in a specifically designed outdoor glass structure, to allow maximum creative impact and use of latest technology. There are also technology exhibits and masterclasses for the guests to take part in.